The rapid growth and expansion of the e-sports field probably didn’t need the assistance of arguably the greatest soccer player of his generation, Lionel Messi, to help boost its exposure and standing worldwide, but nonetheless, he has done so, and such a move will have sent reverberations in the field for some time to come.
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When Lionel Messi opted to leave Europe and move to MLS side Inter Miami, he gave the league a massive boost, and the financial boost to both Major League Soccer and the franchise he joined has been massive. This has been down to a number of factors, from a huge increase in the number of fans present at games as well as mammoth shirt sales.
KRU Esports was founded by Messi’s former national teammate Sergio Aguero, who won a mass of honors from his time in England at Manchester City, and the arrival of the former Barcelona star is certain to be a big boost for the team.
Aguero spoke of the deal in glowing terms,
“I am happy to share a club with Leo, of course now in a new stage and with other challenges. It is an honour that he is part of KRU. He is the best footballer in history, and also a great friend."
“His presence is significant because it embodies values such as perseverance, humility, and resilience. He is a figure that inspires everyone and will be a great contribution to the scene in general.”
KRU competes across a number of titles, including the hugely popular Rocket League, FIFA, League of Legends, and Valorant.
Aguero’s connection to the esports world was honed during the COVID lockdowns in 2019 and 2020 and led to his investment, both financially and otherwise. He founded KRU esports in 2020, and one can imagine that the team will grow from strength to strength with Messi on board.
Former Manchester United keeper David de Gea has followed up on this development by appearing to call out his former team-mate Cristiano Ronaldo to join his team, Rebels Gaming, in a tweet where the Spanish international jokingly requests that the Portuguese superstar join up with his outfit.
Messi’s arrival in the US led to an initial improvement in form for Inter Miami, but this was insufficient to make up for the poor start to the campaign under former boss Phil Neville, though one imagines that next season, with the continued presence of veteran head coach Gerardo Martino, will lead to the DRV Pink Stadium franchise making a real impact in the league